Cookies Policy

Introduction

This Cookies Policy explains how truebluebets uses cookies and similar tracking technologies on its website and platform. It is intended to help users understand what data is collected through these technologies and what choices are available regarding their use. This policy is effective as of 2026 and should be read alongside our Privacy Policy and Terms and Conditions.

What Are Cookies

Cookies are small text files placed on a user's device when visiting a website, allowing the site to recognise the device on subsequent visits. They may store information such as login status, preferences, or browsing behaviour. Similar technologies, including pixels and local storage, may also be used by truebluebets to achieve comparable purposes.

Necessary Cookies

Necessary cookies are essential for the core functioning of the truebluebets platform, including account authentication, session management, security verification, and responsible gambling controls such as deposit limits and self-exclusion settings. These cookies cannot be disabled through our systems as doing so would prevent the site from operating correctly. They typically expire at the end of a browsing session or shortly thereafter.

Analytics Cookies

Analytics cookies help truebluebets understand how users interact with the site, including which pages are visited, how long users stay, and where technical issues may occur. This information is used in aggregate form to improve site performance, layout, and overall user experience. Analytics cookies are generally retained for up to 24 months, after which the data is refreshed or deleted.

Marketing Cookies

Marketing cookies are used to deliver promotions, bonus offers, and advertising that may be relevant to a user's interests, both on truebluebets and on third-party platforms. These cookies may track browsing activity across sessions and, where applicable, across different websites to measure the effectiveness of campaigns. Marketing cookies are typically retained for periods ranging from 30 days up to 12 months, depending on their specific function.

Third-Party Cookies

Some cookies on truebluebets are placed by third-party service providers, such as payment processors, analytics vendors, and marketing partners. These third parties may collect information in accordance with their own privacy and cookie policies, over which truebluebets has limited control. Users are encouraged to review the relevant third-party policies for further detail on how their data is handled.

Managing Cookies in Your Browser

Most web browsers allow users to view, manage, block, or delete cookies through their settings menu, and options typically include accepting all cookies, blocking third-party cookies, or being notified before a cookie is stored. Disabling certain cookies, particularly necessary ones, may affect site functionality and limit access to some features on truebluebets. Instructions for managing cookies vary by browser and can usually be found in the browser's help or support documentation.

Cookie Retention Periods

Cookie retention periods vary depending on their category and purpose, ranging from session-based cookies that expire when the browser is closed to persistent cookies that remain for up to 24 months. truebluebets periodically reviews retention settings to ensure they align with operational and regulatory requirements. Users may clear stored cookies manually at any time through their browser settings, which will reset these retention periods.

Updates to This Policy

truebluebets may update this Cookies Policy from time to time to reflect changes in technology, legal requirements, or business practices. Any material changes will be posted on this page with a revised effective date, and continued use of the site following such updates constitutes acceptance of the revised policy. Users are encouraged to review this page periodically to stay informed of any changes.

Contact Information

For questions or concerns regarding this Cookies Policy or how truebluebets uses cookies, users may contact our support team through the channels listed on our website. We aim to respond to all enquiries in a timely and transparent manner.